Our Sweet Story

For over a decade, Alice thrived in fast-paced roles across serving, Bar Managing, telemarketing, and face-to-face sales. From these vibrant, people-centered experiences, she discovered exactly what she wanted to give the world: a real, unforgettable moment — savory, sweet, and full of soul.

Sweetends was born from pure fun and flavor — inspired by bartending in New York City and Philadelphia’s private nightlife scene, and the kind of at-home gatherings where memories are made one pour at a time.

Rooted in a deep love for sales, community, and all things sweet, Sweetends fuses classic smoking techniques with barista and bartending expertise to craft syrups that are rich in both flavor and feeling.

This is simple syrup — made simply, and made right.

Headquartered in New York, every Sweetends product is slowly crafted for maximum flavor and integrity. You’ll never find corn syrup, artificial colors, flavors, dyes, or gums — just quality ingredients, bold imagination, and a whole lot of joy.

At Sweetends, we use only fresh juices (never from concentrate), real produce, and vibrant herbs to create our syrups.

Our goal? To deliver sweet, freshly made elixirs that are as flavorful as they are intentional.

We want to expand your palate — and prove that sugar doesn’t have to be basic.

Sugar can be bold. Sugar can be styled. Sugar can be exquisite — just like you.